Oregon Archives
(Brief)
Rippl pitched Division Street on a new way to connect today’s University of Oregon student-athletes with the school’s athletic heritage: vintage-inspired merchandise drawn from Oregon’s visual archive.
(My Role)
I led the creative strategy and direction: digging through archival research, building the concept, designing 20 merch concepts and presenting it all in a 30-slide proposal.
- (Services)
- Creative Strategy
- Art Direction
- (Clients)
- Division Street
- Ducks of a Feather
- (Role)
- Creative Director
- (Agency)
- RIPPL
- (Year)
- 2026